Getting Your Perplexity API Key
Used for: AI-powered search and research — Perplexity Sonar models with real-time web citations
Cost: Pay-per-use, no free tier. Minimum $5 credit deposit to activate. Approximately $0.005–$0.014 per query depending on model.
Why You Need a Perplexity Key
PF Create uses Perplexity to power its research tools — the ai(platform=‘perplexity’) tool, SEO trend research, competitor analysis, content briefs, and demand signals. Without a Perplexity key, these features fall back to Gemini or are unavailable.
Step 1 — Create a Perplexity Account
- Go to perplexity.ai and sign up or log in.
Step 2 — Set Up Billing
- Click your profile icon (bottom-left) → Settings.
- Go to the API tab.
- Add a payment method and deposit at least $5 USD.
Note: API access is billed separately from a Perplexity Pro subscription. A Pro subscription does not include API credits.
Step 3 — Generate Your API Key
- In Settings → API, scroll to the API Keys section.
- Click Generate (or + New Key).
- Give your key a name (e.g. “PF Create”).
- Click Create. Copy the key immediately — it starts with
pplx-and is only shown once. - Store it securely in a password manager.
Direct link: perplexity.ai/settings/api
Step 4 — Add the Key to PF Create
- Go to your PF Create Services page.
- Paste your
pplx-…key into the Perplexity field. - Click Save.
Available Models
| Model | Best For | Cost |
|---|---|---|
sonar | Fast search-grounded answers | ~$0.005/query |
sonar-pro | Better reasoning, deeper answers | ~$0.012/query |
sonar-reasoning-pro | Advanced chain-of-thought | ~$0.014/query |
sonar-deep-research | Exhaustive multi-step research (async, 20–40 min) | ~$0.084/job |
Troubleshooting
Key not working — Check that billing is set up and your account has a positive credit balance at perplexity.ai/settings/api.
sonar-deep-research not available — Confirm your account has sufficient credits; deep research jobs cost more per call.
Unexpected costs — Check your PF Create SEO usage stats: seo(action=‘usage_stats’) to see a full breakdown of Perplexity spend.